Quick answer: model 027 is a 23-inch straight long umbrella with sixteen fibreglass ribs, a steel centre shaft, automatic opening, a leather-style handle and an integrated waterproof cover. The cover is the point of the model: it keeps surface water inside the umbrella instead of letting it run through a car, a lobby or a shop bag.
Why a long umbrella still sells
A folding umbrella wins on size. A long umbrella wins on coverage, on rigidity and on the way it looks in a gift box. Buyers who come back to the long format are usually not shopping for the smallest product; they want one that survives a daily commute and looks like it cost something.
The weakness of the long format is the wet canopy. Most models rely on a separate sleeve, which gets left at home, lost within a week, or handed over damp. An integrated cover answers the actual complaint.
The specification in plain terms
The supplied attribute sheet reads: 23-inch straight long umbrella, sixteen fibreglass ribs, steel centre shaft, automatic opening with manual closing, pongee canopy, coordinated leather-style handle, integrated waterproof cover, and six standard colours.
Two lines decide both cost and experience: the rib count and the opening system. Sixteen ribs give a full-length canopy a supportive frame, and the umbrella opening systems guide explains where automatic opening sits against manual and fully automatic mechanisms. The umbrella fabric guide covers how the canopy grade affects what you can promise about water and sun performance.
Which programmes this model suits
This is a gifting and hospitality model rather than an impulse-buy model. It suits corporate gift and employee reward programmes, hotel and lobby rain stations, automotive and roadside-safety promotions, fashion and private-label rain collections, and retail chains that want a visible step above a pocket umbrella.
Compare it with the wider long umbrella and rain umbrella ranges when you need the same format at a different price point.
Customization options
The model supports logo printing, colour matching, cover details and custom packaging. Colour and logo changes reuse the platform, while a new handle mould, a new canopy pattern or a redesigned cover means tooling and follows the OEM process. The umbrella customization levels guide shows where each type of change sits.
How to quote it accurately
Send the quantity, the colour or colours, the logo artwork and position, the packaging format and the delivery country. Those five items let the factory price the configuration you actually want instead of a generic one, and the umbrella RFQ checklist covers the rest of the brief.
Two variables move the entry quantity: whether you take the six standard colours or a matched custom colour, and whether the packaging is a plain sleeve or a printed retail box. Tooling and print set-up are amortised across the run, so the standard palette is easier for a first trial order.
The cover is a specification item, not an accessory
Treat the cover the way you would treat the frame. Approve how it closes, whether it grips wet canopy fabric instead of sliding off, and whether water can escape at the seam. A cover that leaks in transit turns a premium gift into a complaint, and that is negotiated before the run rather than after it.
Then freeze the cover construction alongside the canopy, handle and artwork. The import, QC, carton and shipping checklist covers the buyer-side inspection, and the inside an umbrella factory guide shows where each check happens on the line.
Packing, carton and export notes
Retail presentation matters more on a long umbrella than on a folding one, because the box is part of the gift. Agree the retail box or sleeve, the carton quantity, the bale weight and the carton marks before mass production, and keep the approved sample with the order record so the reorder repeats exactly.
How Shenzhen Jieyi supports this programme
Shenzhen Jieyi Co., Ltd. is a Shenzhen-based manufacturer of umbrellas, beach umbrellas, garden umbrellas and outdoor shade products, serving brands, importers, wholesalers, retailers, hotels and promotional buyers. The factory workflow page covers production and the Custom service page covers OEM and private-label development. Common questions about tooling, sampling and lead time are answered in the FAQ.
Frequently asked questions
Is the umbrella fully automatic?
No. The supplied specification lists automatic opening with manual closing, which keeps the mechanism simpler than a fully automatic long umbrella.
Can the waterproof cover be branded?
Yes. Cover details are part of the customization set, so the cover can carry printing or a woven label alongside the canopy branding.
How many ribs does the frame have?
Sixteen fibreglass ribs with a steel centre shaft, giving the 23-inch canopy a supportive full-length structure.
What colours are standard?
Six standard colours are listed: khaki, mist grey, matcha green, soft pink, obsidian black and taro purple. Custom canopy and handle colours can be reviewed for qualified orders.
Request a quotation
Send your quantity, colours, logo artwork, packaging and delivery country through the contact page, and we will confirm the configuration, the entry quantity and the sample plan for the 16-rib long umbrella with the waterproof cover.
